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Managing 3PL Partnerships for Retail

Retailers who expand delivery boundaries also expand business growth.

As a retailer, certain opportunities may not be within reach of your available fleet. When this situation occurs, third-party logistics (3PL) come into the picture to help finish the job.

Picture this – You make a sale through your eCommerce site (yay!) but when you see the location you know some extra measures need to be made. Your fleet only covers your immediate area (40 km) and this sale was made in another city.  What do you do? Simple, you make a connection with a third-party logistics organization to finish the job for you.

While any third-party logistics provider can extend your reach, it’s important to leverage a carrier that provides data and visibility over your deliveries.

Here are some of the options our partners offer:

Shipment Tracking

When your shipments go onto a third party truck, they can become invisible until they reach the end destination. This is a prime time for damages and losses to happen. Carriers that offer shipment tracking will let you keep close tabs on your shipments wherever they are, regardless of whose handling them. With the right software, you can have full visibility of your shipments from beginning to end location. With ShipTrack, each time your packages are scanned, you have direct sight of where it on a map, who scanned it and photo prompts if needed.

Uniform Data

With each 3PL, comes different operating systems, different operating procedures and different analytics. Using a software that can take the individual data and transform it into a single report of uniform data from all outside companies is crucial. This brings all the information you need in one place, based on several different systems. This uniform data will allow you to streamline your processes, keep tabs on your logistic partners and most importantly, know how efficiently your deliveries are being actioned.

Measurement Capabilities

Choosing the right 3PL partners to transfer your goods is crucial. There are many things to consider when working with an outside party such as delivery performance, efficiency, transparency, and consistency. When you use software that allows you to track the efficiency of your deliveries, as well as reporting and analytics tools  you can make educated decisions based on who you should work with. These measuring capabilities give you insights you need to work with 3PL’s you can trust to support your brand.


Third-party logistics are a vital part of the supply chain. Find out the right way for your company to manage your 3PL’s is crucial to brand control, efficiency, and overall customer service. Maintain  control of your shipments and operations, even with third party workers supported by technical solutions and effective management.

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